Adult toys for men have come a long way. Today’s range includes everything from simple manual strokers to motorised masturbators, prostate massagers, cock rings and products designed for partnered play. There’s no single type that every man will prefer, and you don’t need to buy something just because it’s popular, advanced or marketed to a particular kind of man. A good choice starts with your own interests, comfort and budget, plus a clear understanding of what a product is designed to do and how to look after it. This guide walks you through the main types of toys for men, what to compare before buying and how to care for your purchase.
Whether you’re shopping for yourself or as a gift, the same principles apply. If this is your first adult toy, our
beginner’s guide to buying your first sex toy is a helpful place to start.
Begin with what matters to you
Start by thinking about how you’d like to use a toy. Are you looking for something for solo use, something to share with a consenting adult partner, or both? Are you interested in external stimulation only, or curious about prostate play? Would you prefer something simple and manual that you control completely, or a motorised toy that does more of the work?
Consider practical matters too. How much privacy do you have at home, and does noise matter? How much time are you willing to spend cleaning and drying a toy after use? Some products are quick to rinse and put away, while others take more care. Set a budget that includes any extras you’ll need, such as a compatible lube or a toy cleaner.
If you’re shopping with a partner, talk about preferences and boundaries before choosing. A purchase should be freely agreed to, and either person can change their mind about using it. Our
couples’ toys guide has more advice on shopping together.
Types of adult toys for men
Manual strokers and masturbators
Strokers and masturbators are the most popular toys for men. They’re soft sleeves with a textured inner canal, designed to be moved by hand. Inner textures range from smooth to ribbed, bumpy or chambered, and each creates a different sensation. Some are open-ended, which makes them easier to clean, while closed-ended designs often create more suction. Realistic designs are available in our
realistic masturbators range, while
neutral strokers have a discreet design that doesn’t look like a body part, which many people prefer for privacy.
Automatic masturbators
Automatic masturbators use a motor to create vibration, suction, rotation or thrusting, so you don’t have to do the work by hand. They offer a hands-free experience and often have several speeds and patterns. In exchange, they’re usually larger, heavier and louder than manual strokers. They also need charging, and they take a bit more care to clean, so look for a model with a removable sleeve.
Cock rings
Cock rings sit at the base of the penis, and sometimes behind the testicles, to create a snug, firm feeling. Many include a small vibrator, which can also stimulate a partner during sex. For your first ring, choose a stretchy silicone design that’s easy to put on and take off. Always remove a cock ring within the time stated in its instructions, usually around 20 to 30 minutes, or straight away if you feel pain, numbness or coldness. If you have a circulation or bleeding condition, or take blood-thinning medication, talk to your doctor first. For more options, browse our
cock and ball range.
Prostate massagers
The prostate is a sensitive gland that can be reached internally, and many men find prostate stimulation intensely pleasurable.
Prostate massagers are curved to reach it comfortably and always have a flared base or handle so they can’t slip inside the body. Choose a slim beginner design, use plenty of lube, go slowly and stop if anything hurts. Vibrating models add another layer of sensation. If you’re new to anal play, a small
butt plug can be a gentler first step.
Vibrators for men
Vibration isn’t only for vulva owners. Small bullet vibrators held against the shaft, head or frenulum can be very effective, and some toys are designed specifically to vibrate along the penis. Our guide to the
types of vibrators explains how different styles work.
Pumps, sleeves and enhancers
Penis pumps use a vacuum cylinder to draw blood into the penis, creating a temporary increase in size and firmness. Results are temporary, so be wary of any claim of permanent enlargement. Always use a pump with a pressure limit or gauge, follow the time limits in the instructions and stop if you feel pain.
Sleeves and extenders fit over the penis to add length or girth for a partner’s pleasure.
Delay sprays and creams usually contain a mild numbing agent to help you last longer. Use only the recommended amount, avoid broken skin and patch test first. Wipe off any excess or wear a condom before contact with a partner, so they don’t feel the numbing effect. If you have ongoing difficulty with erections or ejaculation, speak with your GP, as these can sometimes be linked to other health conditions.
Compare function and fit
Read the full listing for each product’s intended use, dimensions, material, control layout, power source and included accessories. Photos can be misleading, so look at the actual measurements. For strokers and sleeves, check the length of the inner canal and how much the material stretches. A toy that’s too tight or too short can be uncomfortable. For cock rings, check the inner diameter and the stretch. For prostate toys, check the insertable length and the widest point.
More features don’t automatically mean a better experience. A simple manual stroker can be just as satisfying as a motorised device, and it’s quieter, cheaper and easier to clean. If you’re considering a motorised or app-connected toy, check its noise level, battery life and charging method. For app-connected toys, also check which phones are supported and what data the app collects. If any detail is unclear, ask us before ordering rather than guessing.
Material, lubricant and cleaning
Know your material
Many strokers and masturbators are made from TPE or similar soft materials. They feel lifelike, but they’re porous, which means they need thorough cleaning and complete drying after each use. Cock rings, prostate massagers and plugs are more often made from silicone, which is non-porous and easy to clean. Our guide to
adult toy materials explains the differences.
Use the right lube
Lube is essential for strokers and prostate toys. A
water-based lubricant is the safest choice with both soft sleeve materials and silicone toys, and it’s compatible with all condoms. Silicone and oil-based lubes can damage TPE sleeves and silicone toys. Our
lube guide explains every option.
Clean and dry thoroughly
Rinse strokers with warm water straight after use, wash them with a mild soap or
toy cleaner, rinse well and let them dry completely inside before storing them. Trapped moisture is the most common cause of smells and mould. For motorised toys, follow the manufacturer’s water-resistance guidance exactly and keep charging ports dry. Our guide on
how to clean adult toys has step-by-step advice.
If you share a toy, follow the manufacturer’s guidance on cleaning and barriers, and don’t share porous toys without a condom. Store your toys clean and dry, separated from each other, and out of reach of children and pets.
Shop with current information
Before you check out, review the full listing, price and checkout total, along with our current
shipping policy and
discreet delivery information. Stock and specifications change, so always rely on the product page rather than older information.
If you experience pain, irritation, numbness or any other health concern, stop using the product and speak with a qualified health professional. Take your time and choose at your own pace. The best toy is one that matches your preferences, is clearly described and can be used and cared for according to the manufacturer’s instructions.
Frequently asked questions
What is the best adult toy for men who are just starting out?
A manual stroker is the most popular first toy for men. It’s affordable, simple to use and easy to control. A stretchy silicone cock ring is another good first choice, especially for partnered play.
Are male toys only for solo use?
No. Vibrating cock rings, sleeves and many vibrators are designed for partnered play, and a partner can also use a stroker on you. Remote and app-controlled toys let a partner take control.
Which lube should I use with a stroker?
Use a water-based lube. Silicone and oil-based products can damage the soft materials most strokers are made from.
Is prostate play safe?
Yes, when you use a toy designed for anal use with a flared base, plenty of lube and a slow, gentle approach. Stop if you feel pain, and speak with a doctor if you have any health concerns.
Do penis pumps make you bigger permanently?
No. Pumps create a temporary increase in size and firmness. Follow the instructions carefully and never exceed the recommended pressure or time.
How do I stop my stroker from smelling?
Rinse it straight after use, wash it with mild soap or toy cleaner, and let it dry completely inside before storing it. Avoid storing it while it’s still damp.
Find the right fit in our full range of
strokers and masturbators, or explore our complete collection of
adult toys.